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New Arrivals

At Jill Alexander Designs, Santa Cruz, we want to help you expand your wardrobe and build on the missy, curvy, full figure or plus size pieces you already have. Our steady stream of new arrivals are edgy and contemporary with a boho-chic flare. As the exclusive curvy fashion design house, we guarantee you will find looks in rich luxe fabrics with soft silohuettes. Whether you're hunting for tunics or tops, flowy skirts, feminine jackets or flattering dresses, we have the pieces you are looking for all year round. Our fabrics stand the test of time and our cuts, while comfortable, flatter every body type. We want to help you feel beautiful each and every day so that you can always look and feel your best.

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